The Top 10 Brands People Talk About
The Top 10 Brands People Talk About

Infegy recently released the top 50 most popular brands online. This graph, courtesy of Ayaz Nanji, for his article for MarketingProfs presents the 10 brands that led the list.

The data was drawn from billions of online conversations from 2014. These brands that led using the following criteria:

  • The brands the people talk about most
  • Overall positivity and negativity surrounding each brand
  • Levels of positive purchase intent (ex: I want to buy this)
  • The topics people reference most when talking about brands
  • Rankings based on several metrics including volume and sentiment

Read more about the top 50 most popular brands here.